Philoveracity Design - Houston Brand Development

Distinction is For You

“A business based on brand is, very simply, a business primed for success.”

– David F. D’Alessandro

The crowded marketplaces of the 21st century have become the detriment of many small businesses and organizations. The staggeringly intimidating and often quoted statistic of the 80% of businesses who fail each year seems unavoidable for most small businesses. Alina Wheeler best describes today’s marketplace scenario in her book Designing Brand Identity:

“Why have brands become so important? Bottom line: good brands build companies. Ineffective brands undermine success. As products and services become indistinguishable, as competition creates infinite choices, as companies merge into faceless monoliths, differentiation is imperative.”

–Alina Wheeler, Designing Brand Identity

The simple imperative of this plight is that your brand be consistent, clear, creative and potent. You must know who you are and manifest that personality consistently to all you come into contact with. Our purpose is to come hand in hand with you and work for your company’s success by assisting you creatively in the process of your brand's development.

Helping You Shine Bright.

“Let it shine… Let it shine… Let it shine!”

-Gospel Hymn

Philoveracity Design develops distinct branding solutions that are seamless and disclose the true identity essence of your company.

We specialize in developing your brand through the creation of identity systems, web presences and promotional print collateral that heighten the awareness of your brand among your market peers and target audiences.

Our services include but are not limited to strategic planning, brand naming, taglines, logos, letterheads, business cards, envelopes, brochures, printed pamphlets, magazines, books, flyers, posters, direct mailers, web sites, e – cards, and other web based work.

In short, we help you shine!

Is Your Identity on Point?

“A strong brand commands a premium.”

–David A. Aaker & Erich Joachimsthaler, Brand Leadership

Many would-be successful companies are daily disregarded because of slipshod brand representation or should we say brand misrepresentation. Success isn’t ensured because the products or services your company offers are phenomenal. Proliferation of brand names and market saturation has made it almost certain that consumers will find it hard to locate and give your business serious consideration without a distinct, professionally presented brand identity. Unfortunate as it is, most consumers DO judge books by their covers; Philoveracity Design’s mission is to ensure that those in your target market deem your book (business) as one worth reading.

∞ Services Offered ∞

Feel free to look into the services that Philoveracity Design offers for the development of your brand.

Let Us Hear from You!

“Every creator painfully experiences the chasm between his inner vision and its ultimate expression.”

-Isaac Bashevis Singer

Consider us a resource and strategic partner in the development of your business. We're ready to talk. Contact us by saying hello@philoveracity.com or use the form below to let us know your business' needs.

∞ Contact Philoveracity ∞

Plan, Execute, Lift Off!

“The three key rules of marketing are brand recognition, brand recognition, brand recognition.”

–Anon

A well-executed brand only comes as the result of a disciplined investment of time and capital, this investment includes many different but interrelated elements; Brand recognition and loyalty are the capstones of these valuable investments. Listed below are a few companies who have decided to travel the Philoveracity brand development road and are experiencing greater market share.

∞ Client List ∞

• BMST
• Pure Fitness
• Dominion Records
• Splatter Soaps
• More to come...